AFFRM, the African-American Film Festival Releasing Movement, has acquired U.S. theatrical rights to the 2011 Sundance Audience Award winner for World Cinema Drama, KINYARWANDA.
Written and directed by Alrick Brown, KINYARWANDA is the first film conceived within Rwanda and produced by Rwandans regarding the 1994 genocide that saw one million lives lost in 100 days.
KINYARWANDA interweaves six true tales into one epic narrative, confronting the realities of forgiveness in the face of vengeance. The film will be released in theaters December 2011.
KINYARWANDA will mark the second feature from AFFRM, the theatrical distribution entity powered by the nation’s top black film festival organizations. The collective activates quality black independent films with simultaneous theatrical engagements in select cities.
AFFRM’s inaugural feature was the critically-acclaimed drama, “I Will Follow,” released in March 2011 to an opening weekend per screen average of $11,428 without a formal advertising or marketing budget.
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